What is UX?

Companies Should Spend Time Focusing on UX

Bad first impressions and overly complicated or cumbersome processes can drive up costs and damage your brand. Most critical issues are addressed when applying user experience (UX) methodology. UX focuses on understanding what the end-user values and taps into the emotions they have when interacting with a business, service, or product.

Check out this video to find out more about UX and how ScottMadden can help you to avoid bad user experiences.